Jay Rifenbary



Return to Your Core


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Discover the Secrets to a More Meaningful and Successful Life

Click Add to Cart, your copy will be autographed by Jay!

$17.95 Secure online payment by PayPal. Free Shipping!

What if there was a way to make relationships more meaningful ... a way to make work more satisfying ... a way to make life more fulfilling? There is. It's called knowing and implementing your core values. In Return To Your Core: Principles for a Purposeful and Respected Life, Jay C. Rifenbary shows that when you allow your core values to guide you, day in and day out, you know what to do and how to do it, and excuse making disappears. In fact, the more you know and live by your core values, the freer you are in all areas of life.


  • Gain insight on evaluating your important core values and how they contribute to the development of your character
  • Enhance your understanding of the importance of decency in all your relationships
  • Elevate your appreciation for what and who surrounds you
  • Create a greater level of awareness of the role of humility in your life
  • Maintain a consistent level of self-discipline in all your endeavors
  • Harness and share the wisdom you possess

When you live a life that reflects your core values, you'll be better equipped to overcome obstacles, accomplish your goals, and attain the success and happiness you deserve.

True to Your Core


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Take Your Journey to Personal & Professional Fulfillment

Attitude, Accountability, Self-respect, Personal Honesty, Life Balance, and Leadership.

Click Add to Cart, your copy will be autographed by Jay!

$17.95 Secure online payment by PayPal. Free Shipping!

In today's fast-paced, technology-driven world, it's vital that you slow down, take a deep breath, and reconnect with the basic values you hold dear to enrich how you live each day. In True to Your Core: Common Sense Values for Living Life to Its Fullest, Jay C. Rifenbary shows how being certain of what you believe in and what you stand for will bring clarity, contentment, and balance to your life.


  • Improve your life simply by adjusting your attitude
  • Benefit from taking responsibility for your thoughts, words, actions, and decisions
  • Know and respect yourself more effectively for optimum courage and success
  • Implement behaviors that display and strengthen your personal honesty
  • Gain a level of life balance to enhance your personal and professional relationships
  • Develop the character qualities to become a principled leader in all areas of your life

In order to grow and develop as an individual, a parent, a spouse, a business professional, community leader, or anything in life you need a solid base of strong and meaningful core values. Use this book as your guide to create a more rewarding and satisfying life experience.

No Excuse!

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NEW Derivative & Updated Version Available Spring 2014 entitled:

"No Excuse! - Discover Your Core Principles for Personal & Professional Excellence"

Learn how to live the "No Excuse!" lifestyle built on a solid foundation of core values, accountability, personal honesty, integrity, and purpose.

Old No Excuse! edition available on Amazon

$17.95 Secure online payment by PayPal. Free Shipping!

"Jay C. Rifenbary has found the key to personal power, internal motivation and individual excellence! This book gives a simple practical blueprint for outstanding performance. It should be read by everyone."
— Brian Tracy, Author of "Maximum Achievement"

In "No Excuse!" you will learn:

  • Why you need to forgive, and how to forgive, so you can move forward personally and professionally.
  • How to live a self-respectful lifestyle for greater happiness and success.
  • How to elevate your attitude and enthusiasm to be more productive and inspire others.
  • How to sustain self-control, and develop emotional patience for personal and professional excellence.
  • How to always be honest with yourself and others for utmost integrity.
  • How to discover your dream, and set goals to achieve it.
  • How to upgrade your knowledge and skills to get the results you want.
  • How to understand people and personalities for more effective communication and quality leadership.
  • How to honor your family and friends for personal happiness and joy.
  • How to upraise your determination to make your aspirations a reality.
  • How to truly succeed for a happy, fulfilling, and well-balanced life.
Tuesday, October 20, 2020

CALL 518-573-4709

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